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Fueled by five years of successive growth, brand looks to reshape the QSR industry

VAUGHAN, ON, April 25, 2017 /CNW/ - Today, Taco Bell Canada announced plans that beginning in June 2017, select retail locations in Canada will offer alcoholic beverage options to legally aged consumers. The move, fueled by five years of consecutive growth in which Taco Bell Canada has outpaced the quick service restaurant (QSR) industry by 28 percent, aims to reinvent the way fans and millennials experience dining in their restaurants.

Taco Bell Canada's flagship store, located at 484 Queen Street West in Toronto, Ontario, is currently expected to be the first location in Canada to introduce alcohol to the menu. Consumers aged 19-plus can expect a selection of beer on the menu, with the potential for more beverages to be added later.

"In the last five years, Taco Bell Canada has experienced tremendous growth, growing at 28 percent, further cementing us as Canada's number one Mexican-inspired restaurant," said Amanda Clark, general manager, Taco Bell Canada. "This announcement highlights how committed we are to further growing our business, and how devoted we are to building deeper relationships with our customers and evolving the way they experience our brand."

In addition to serving beer, Taco Bell Canada also announced their intention to become a 700-restaurant brand in Canada. Currently, Taco Bell Canada operates 170 Canadian restaurants in over seven provinces, and is the leading Mexican-inspired quick service chain in the country.

As part of this growth strategy, the newly opened Taco Bell Canada locations will showcase an overhauled design footprint, featuring updated décor, local artwork, open kitchen layouts, open plating and shareable menus. The new Taco Bell stores provide increased transparency into how food is prepared, while also simplifying and modernizing the restaurant experience.

"At the core of our new design, we stay true to our Californian heritage. We can't wait for our fans to see it," said Clark. "Our initiatives are propelled by what the fans really want, and when it comes to dining experiences, we're not afraid to let millennials take the driver's seat."

Photos of the new store concept can be found here.

Fans looking for the latest and greatest news from Taco Bell Canada can visit www.tacobell.ca

 
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[LEXINGTON, Ky.] — Immediately following Lexington Craft Beer Week, May 12–21, brewers and distillers who wish to stay relevant in an increasingly competitive and growing global market will have the opportunity to participate in an innovative forum for ideas.

 ONE: The Alltech Ideas Conference (ONE17), held May 21–24 in Lexington, Kentucky, will feature a dedicated session on craft brewing and distilling.

 Beverage experts from around the world will explore topics such as:

Dr. Pearse Lyons, founder and president of Alltech, is no stranger to disruption. Inspired by the five generations of coopers before him, Dr. Lyons was the first Irishman to earn a degree from the British School of Malting & Brewing and is the owner of one of the only joint brewing and distilling locations in the world.

“Disruption will be key to craft brewing and distilling’s ongoing growth,” said Dr. Lyons. “We want ONE17 to be a forum for exchanging ideas and for being inspired to take the kind of risks that disrupt brewing and distilling as we know it today.”

Get in the mood for the discussion by attending the Alltech Craft Brews & Food Fest. Featuring more than 60 craft breweries and 240 beers, live music and local bites that will satisfy any craving, the event will run from 12 p.m. to 8 p.m. on Saturday, May 20. Tickets are on sale now at http://us.alltechbrewsandfood.com/.   

Register before May 1 to save $200 on your passport to innovative ideas at ONE17.

Join the conversation on Twitter with #ONE17.

 
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NEW YORK – April 20, 2017 – The impact of climate change on viticulture and wine quality is among the most critical issues facing the global wine community today, as it prepares to converge on Bordeaux, France, this June for Vinexpo Bordeaux 2017. In response, the leading international exhibition for wine and spirits professionals has partnered with Wine Spectator to host a panel discussion, “Fire and Rain: Climate Change and the Wine Industry.” The session will bring together vintners at the forefront of sustainable winemaking with scientists and policy experts on Sunday, June 18, from 3-5 p.m.

 

Wine Spectator senior editor Dana Nigro will moderate the session, which will address the current science on climate change, the status of the Paris agreement and other intergovernmental initiatives, challenges vintners are experiencing in their regions, and their responses to those challenges. Among the esteemed panelists:

 

  • John P. Holdren, former senior advisor to President Barack Obama, Harvard physicist, and a leading international expert on energy and climate change
  • Miguel A. Torres Sr., president and managing director of Bodegas Torres in Pacs del Penedes, Spain
  • Gaia Gaja, co-owner of Gaja Winery in Barbaresco, Italy
  • Kathryn Hall, former U.S. Ambassador and international trade advisor, and proprietor of Napa Valley’s Hall Vineyards – one of the world’s only LEED Gold-certified wineries

 

The session will begin with brief, formal presentations by the panelists. These will be followed by discussions and Q&A with an international audience of vintners, members of the wine trade, and influential wine press.

 

“Climate change is an increasingly serious concern for wine growers worldwide as even small changes in average temperature and rainfall can greatly affect production,” said Vinexpo CEO Guillaume Deglise.  “Vinexpo, as a partner of the wine and spirits industry, in collaboration with Wine Spectator, has organized a panel discussion that will provide an invaluable forum for the wine community to learn, share their challenges, and develop strategies to succeed.” 

 Wine Spectator has been covering the impacts of a changing climate on the wine industry for years,” said Marvin R. Shanken, editor and publisher. “Our panelists are leaders in the effort to understand and manage these challenges. We are pleased to share their experience and insights through this presentation at Vinexpo.”

 
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HUMBOLDT COUNTY, Calif., April 19, 2017 /PRNewswire/ -- Humboldt Distillery, producer of award-winning organic vodka and rums, recently introduced Humboldt's Finest, a cannabis-infused vodka. The spirit is now available throughout California and at select retailers in Arizona, Colorado, Florida, Georgia, Indiana, Texas and Wisconsin – just in time to enjoy creative 4-20 celebratory cocktails.

 

"Humboldt's Finest is infused with a legal food-grade hemp, without any detectable THC, so it could be sold in all 50 states," says Abe Stevens, founder of Humboldt Distillery. "It does, however, retain an herbal and aromatic quality reminiscent of fresh cannabis that gives it an almost gin-like character."

 

Meridith May awarded the spirit an exceptional 93 points in The Tasting Panel magazine, with the following description: "On the nose, fresh greenery is far forward along with softer floral tones like jasmine and orange blossom. The brisk fennel, thyme, lime and black pepper on the palate are well integrated for a slide-across-the-tongue texture." With its herbal character, it makes an ideal base for today's innovative cocktails.

 

Since the release of Humboldt's Finest, many bars and restaurants have used it in a variety of cocktails incorporating ingredients like rosemary, thyme, jasmine, beets, pineapple, orange, lemon and cucumber.

 

Humboldt's Finest uses a locally grown domestic hemp, whose cultivation was only recently authorized with the passage of the 2014 United States Farm Bill. Hemp is the strain of cannabis grown for food, fiber and other industrial purposes. Hemp is distinguished from marijuana in that by law its THC content must be less than 0.3%. The hemp used for the vodka infusion is from some of the first legally grown crops in the country since prohibition.

 

Like all of the distillery's spirits, Humboldt's Finest is 80-proof and available in 750-ml bottles. It is THC-free and legal in all 50 states. A bottle of the hemp-infused vodka has a suggested retail price of $29.99.

 

The following cocktail was created in advance of 4-20, the unofficial cannabis holiday on April 20th:

 

HUMBOLDT'S FINEST HEMP HIGHBALL   

1.5 oz. Humboldt's Finest   

1.0 oz. jasmine simple syrup   

.5 oz. freshly squeezed lemon juice   

2 slices of cucumber   

Soda water

 

To prepare jasmine syrup, brew a strong jasmine green tea and dissolve 1 part sugar in 1 part hot tea, allow to cool. Add Humboldt's Finest, a slice of cucumber, lemon juice and syrup to shaker. Shake and strain into a highball glass filled with ice. Top with soda water, and garnish with slice of cucumber.

 

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