Published Date
Print

LOS ANGELES, Oct. 16, 2017 /PRNewswire/ -- Jim Murray's famous 2018 Whisky Bible has awarded 94 points and its coveted Liquid Gold designation to Lost Spirits Abomination, a peated malt "aged" in just 6 days utilizing Lost Spirits' revolutionary patented technology.

 “Technology Aged Whisky” Outscores 95% of the World’s Best Whiskies, Making History

The Whisky Bible contains over 4,600 ratings of the world's top whiskies, and Liquid Gold is only awarded to those scoring at least 94 points -- representing the top 5% of all whiskies cataloged in the "bible."  Lost Spirits has made history by becoming the first spirits-maker to reach the pinnacle of whisky making by "hacking" the chemistry of barrel aging.

Lost Spirits entered two peated malts into the judging: Abomination - Crying of the Puma and Abomination - Sayers of the Law. Both started as Scottish malts so young they cannot yet legally be labeled whisky.  The spirits were then finished in California over 6 days utilizing Lost Spirits' revolutionary patented technology.  The Crying of the Puma expression nearly also achieved the Liquid Gold designation, scoring 93 points.  No additives or flavorings of any kind were utilized from start to finish.

The technology works by exposing oak to high intensity light and heat while suspended in a glass tube filled with unaged or young distilled spirit.  The combination of specific wavelengths of light and heat has been proven to trigger the same chemical reactions that happen in casks aged for many years.   Link.

Lost Spirits Co-Founder and inventor Bryan Davis said, "We created our technology because we wanted to find a better way to make the spirits we like to drink.  We didn't set out to make well-aged spirits more accessible and affordable, by eliminating the time and cost of decades spent aging in a barrel, though our tech does that very well.  Rather we wanted to make some big progress.  We think we've probably done that, but we'll let spirits fans be the judge."

In May 2017, Davis' work was covered in an 8-page spread in WIRED Magazine. Lost Spirits has won numerous awards for its revolutionary spirits-making, including the Global Prize for Innovation from international trade publication, The Spirits Business magazine. According to Huffington Post writer Tony Sachs, "Lost Spirits Abomination may be the future of American Whisky." The Lost Spirits LA Arts District facility has been called the "Willy Wonka Booze Factory" by numerous publications. 

Contact:
Joanne Haruta
This email address is being protected from spambots. You need JavaScript enabled to view it.
831-235-9400

 
Published Date
Print

(New York, NY October 16, 2017)  From Teroforma, the company that introduced Whiskey Stones® beverage cubes to the world ten years ago, comes 1pt (“one part”) infusion blends for alcohol and spirits —another game-changing innovation that will once again shake up the cocktail world. A brand new collection of handcrafted, expertly blended, vibrant and exotic dry infusion blends, 1pt provides a simple, delicious and consistent way to infuse a wide array of flavors into a broad range of spirits. Teroforma Co-founders, Andrew and Anna Hellman, believe that every great cocktail should be one part infusion and with the debut of 1pt, they are offering an easy way for enthusiasts to create their own delicious, personal infusions behind the bar (whether at work or at home). Grounded in the belief that making great cocktails shouldn’t be difficult or intimidating, 1pt focuses on infusion as the way to deliver complex flavor with none of the complexity.

“We feel like cocktails have become somewhat over-complicated and maybe even a bit intimidating for a lot of people – they don’t need to be. We created 1pt as a way to unlock an entirely new wave of interest and engagement in the realm of cocktails for mixologists of every skill level,” says Andrew Hellman, Co-founder of Teroforma and co-creator of 1pt. “What we’re offering here is a fun and easy way to create your own unique and well-balanced spirits and cocktails that offer consistent, predictable and delicious results each time. It really is a one-stop solution that will make life easier and more enjoyable when it comes to infusing spirits and creating cocktails,” agrees Teroforma Co-founder, Anna Hellman.

In developing the 1pt line, the team enlisted the talents of a master tea expert to create each infusion, ensuring that each dried infusion was the perfect blend of ingredients that would work impeccably with almost any spirit. With seven specially formulated blended dried infusions, 1pt has opened a new door to the world of mixology for both the home entertainer as well as the professional bartender. The seven blends, available in three types of  affordable packs – Single, Party and Variety— the full line of the versatile blended infusions includes: Citrus, Mint, Floral, Chili, Cinnamon, Chocolate and Smoky. With Teroforma’s seamless and infallible 1pt collection, the brand is set to unlock an entirely new wave of interest and engagement in the realm of cocktails.

So how does it work? 1pt takes the guesswork out of the infusion process with a straightforward method that ensures a reliable, predictable, and delicious result every single time. Using the 1pt Infusion Kit, a simple, streamlined way to create infusions, each batch will infuse ½ standard bottle of spirits within 2-6 hours as opposed to the days or weeks recommended using other methods. The Infusion Kit includes an infusion bottle, a tasting straw, and an infusion guide so customers can feel confident and in the process as they go.

What else is needed beside 1pt blends and your favorite spirit? In addition to the Infusion Kit, 1pt will offer other infusion products such as the Bar Bottle Kit that includes a bottle, a funnel, a measuring spoon, a tasting jigger, and a zester for additional infusion personalization, and the Master Kit, which combines the Variety Pack of Blends and the Infusion Kit for the perfect introduction to infusion. In keeping with its artisanal blends and handcrafted approach, 1pt’s presentation and packaging is fashioned for form, function, and style. Designed by the Teroforma team, each blend pack or infusion kit has a clean, modern and chic design.

1pt is an inspirational and transformative tool for the cocktail and spirits world.  By offering both the at-home mixologist and bar professional a standardized, efficient and flawless process for making expertly infused spirits & cocktails, as well as the proper accessories, 1pt is paving the way for spirit enthusiasts and bartenders to create a whole new world of delicious possibilities.

 
Published Date
Print

October 9, 2017

Las Vegas – UFC®, the world’s premier mixed martial arts organization and Modelo Especial, the nation’s fastest growing imported beer1, today announced a new multi-year marketing partnership that establishes Modelo as the “Official Beer and Malt Beverage” sponsor of UFC in the United States.

“Modelo is an amazing brand that shares UFC’s unmatched commitment to its fan base,” UFC President Dana White said. “I love Modelo and we’re already talking about doing a lot of exciting things together.”

“Uniting the passionate fans of UFC with Modelo, a brand that stands for the fighting spirit is an ultimate win for our consumers and our company,” said Ann Legan, Vice President of Marketing for Casa Modelo with Constellation Brands Beer Division. “With both UFC and Modelo driving unprecedented growth for our respective industries, this partnership is a game-changer for Modelo and we look forward to creating new experiences for fans.”            

For the past five years Modelo has been the #1 growth leader in the U.S. beer industry and has posted double-digit growth for 32 years.

As part of this expansive, multi-million dollar partnership that begins in 2018, Modelo will be the presenting sponsor for select UFC Pay-Per-View events and VIP Experiences based in the U.S., along with signage and branding inside UFC’s world-famous Octagon®. Modelo will also feature UFC athletes and personalities in advertising.

In addition to in-venue programming exposure via multimedia platforms, retail point-of-sale, live-viewing parties at select UFC events and a national sweepstakes campaign, Modelo will also have a presence during live-event broadcasts and on UFC.com, as well as being integrated across multiple UFC-based social and digital platforms. UFC and Modelo will also work together to create unique and engaging content to inspire their fans.

For more information, please visit UFC.com or ModeloUSA.com

 
Published Date
Print

TORONTO, Oct. 10, 2017 /CNW/ - On October 12th, Glenfiddich® will unveil some of the works of 2017 Artist-in-Residence Recipient of the year, Lee Henderson, at an exhibit titled "And the voices came from nowhere" at  Zalucky Contemporary Toronto.

 

On March 23rd, 2017 Glenfiddich® awarded artist Lee Henderson of Toronto with the coveted Glenfiddich® Artist in Residence (AiR) Prize.  One of only eight awards across the globe each year, the AiR prize offers recipients the opportunity to live and work in the beautiful Scottish Highlands, directly out of the Glenfiddich® Distillery in Dufftown, a prize valued at $20,000 CDN.

During their residency, recipients will collaborate with other celebrated international artists from around the world to create a piece of work that relates to Glenfiddich®, which will be left behind to become a part of the distillery's rich heritage and add to the artistic landscape of the community. "After fifteen years we continue to be amazed and inspired by the wealth of creativity that is showcased through the Artist in Residence program," comments Beth Havers, Canadian Brand Ambassador for Glenfiddich®. "At Glenfiddich®, we champion the progressive spirit and continue to challenge the conventions of our craft each year. We are proud to see so many talented Canadians share in this once-in-a-lifetime experience." 

Lee Henderson (b.1979) is a contemporary artist whose practice includes video, photography, installation, sculpture, performance, and text. His work moves in constant contemplation of death, in senses grand and minute, somewhere between the persistence of collective histories and the brevity of individual lives. Henderson has studied art in Canada and Germany, holding a BFA from the Alberta College of Art and Design (2003) and an MFA from the University of Regina (2005).

"We use the term "spirit" to describe ghosts; to describe an apparition come back to haunt us, or remind us, or watch over us, says Lee Henderson." "It can mean something that hangs in the aether, in an even-less-bodily sense, as affect or ideal. It refers also to alcohol, to liquor—to that which we inhale and then imbibe." Such nominative fluctuations formed the basis for Henderson's explorations while in residence at the Glenfiddich® Distillery during the summer of 2017. 

The exhibition will be hosted by Glenfiddich® AiR curator, Andy Fairgrieve, all the way from Dufftown, Scotland. The Glenfiddich® AIR Prize has sponsored more than 100 artists since its inception since 2002. Canadian artists include Eleanor King (2016), Jon Sasaki (2015), artistic duo, Rhonda Weppler and Trevor Mahovsky (2014), Daniel Barrow (2013), Jillian Mcdonald (2012), Helen Cho (2011), Damian Moppett (2010), Arabella Campbell (2009), Dave Dyment (2008), Jonathon Kaiser (2007), Annie Pootoogook (2006) and Myfanwy Macleod (2005).  To learn more about the Glenfiddich AiR Prize, visit: www.glenfiddich.com

 

Page 1 of 21

<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>