Published Date

TORONTO, March 30, 2021 /CNW/ - Canada's Lot No. 40 Dark Oak Whisky, distilled by Corby Spirit and Wine, has taken the top spot in the 2021 World Whiskies Awards.

Distilled in a pot still and aged in new oak barrels, Lot No. 40 Dark Oak was named by a panel of global judges to be the World's Best Rye. A style of whisky commonly associated with Canada, rye whisky is produced around the globe. The Lot No. 40 Dark Oak beat out rye whiskies from the United States, Australia, Germany, England, Denmark and Ireland for the prestigious designation.

"Canada is renowned for its whiskies, and Corby continues to cement its reputation as the premier crafter of fine whisky, not just in Canada but in the world," says Scott McCreary, Brand Manager of Craft Whisky for Corby Spirit and Wine. "Corby has built an exceptionally strong portfolio of whiskies, and we are particularly proud of the Lot No. 40 Dark Oak. It is a big, bold expressive whisky."

The World Whiskies Awards select the very best whiskies from around the world among the internationally recognized styles. Judging was conducted in early February by 50 industry experts from around the world. Recognition by the World Whiskies Awards rewards and promotes the world's best whiskies to consumers and trade across the globe.

The judges said of Lot No. 40 Dark Oak: "Grassy leafy aromas kick off the nose, with earthy sweetness and toasted bread. Flavours of clove, fudge, caramel and hot spice take over the palate. A little sweet and fruity with powdered candy and barley sugar. A spicy and sweet finish."

Corby Spirit and Wine also took home the award of Best Canadian Blended Limited Release for J.P. Wiser's 22 Year Old Cask Strength Port Cask Finish, and won three silver and two bronze medals at the Awards:

  • Silver — Pike Creek 10 Year Old Whisky; J.P. Wiser's Apple Whisky; and J.P. Wiser's 15 Year Old Canadian Whisky
  • Bronze — Lot No. 40 Rye Whisky; J.P. Wiser's Triple Barrel Rye Whisky

The top-winning Lot No. 40 Dark Oak was originally aged in char no. 2 level barrels to impart the whisky with notes of vanilla and caramel to complement the rye spice. After the initial aging, it was finished in a char no. 4 barrel to enhance the flavours of charred oak, toasted sugar and deeper colour. The bold and intense rye whisky is finished by bottled at 48 per cent ABV.

Lot No. 40 Dark Oak delivers a full and complex drinking experience when consumed neat or on the rocks, but it is also gives added punch to classic whisky cocktails.

Lot No. 40 Dark Oak is currently available in limited quantities in Ontario and British Columbia, but will become more widely available across the country in the coming months.

Published Date

LOS ANGELES (March 29, 2021) El Sativo, whose blanco was named the 2020 Tequila of the Year at the San Francisco World Spirits Competition, will debut an añejo and reposado in April 2021. All El Sativo tequilas are certified USDA organic, 100% Non–GMO, Kosher and Vegan friendly. Bottles will be available for purchase at Total Wine in California, Nevada, and Texas beginning mid-April, and will roll out at retail stores in additional states, listed below, in the following months. El Sativo is also available for nationwide shipping here. Tequila Añejo will retail at $49.99 for a 750ml and Tequila Reposado will retail at $44.99 for a 750ml.


El Sativo’s Añejo Tequila is aged for 16 months in ex-bourbon barrels, sensual and lush with mellow smoke and candied sweetness. Alternatively, the reposado is aged for nine months in ex-bourbon barrels, with warm and alluring subtle, sweet spice notes. These two types round out the product line for the acclaimed brand, originally known for pioneering their distillation to target burn off points and maintain the agave’s beneficial terpenes.


Committed to improving the environment, El Sativo has taken steps to build awareness, and
find remedies to help preserve the precious resources of our planet. “Translated from Spanish, El Sativo means ‘Sown in Seeds,’ as anything planted, nurtured, and grown is life,” says co-founder and spirits-industry veteran Jaime Whitton. “For every bottle sold we give back to Ocean Conservancy. As well, our bottles are made of 100% recycled, smart non-combustible glass, and have an organic soluble label that is pesticide free.”


El Sativo Blanco Tequila is available in California, Nevada, Illinois, Indiana, Georgia, Texas, and New Mexico. El Sativo Añejo & Reposado Tequilas will be available in California, Nevada, Georgia, and Texas beginning mid-April and will roll out in the following states beginning this summer: Arizona, Florida, Connecticut, Massachusetts, and Minnesota.



Like the Blanco Tequila, both the añejo and reposado are made using small batch stone ovens; the blue agaves are slowly cooked for 24-72 hours, using no diffusers nor autoclaves. The process pays homage to the art of tequila making by using the traditional technique. Fermenting with its own natural yeast, the team uses reverse osmosis water filtered through 135 feet of volcanic rock for a pure filtration process.


“Our distillery is located in the lowlands of Amatitán, Jalisco; we’re single estate, our agaves are planted, nurtured, and harvested solely in our fields and never sourced. It was important for us to be completely organic, so our cultivation is carried out without pesticides or fungicides, and we only use organic fertilizers. The organic certification process is far more complex and time consuming than the process for common tequila.” says co-founder Dr. Robert Summers.


TASTING NOTES: EL SATIVO REPOSADO TEQUILA</strong></p> <p align="center"> 

Nose: Cooked agave with touches of honeycomb

Palate: Smooth and creamy with hints of wood, gingerbread, apricot, and macadamia nut

Finish: Sweet agave and elegant spice

Published Date

DUBLIN, IRELAND (March 23, 2021) – Distilled in the heart of the Liberties District of Dublin, the award-winning Dubliner Whiskey isn’t changing what’s inside the bottle. Rather, the brand has debuted a new logo and bottle design that forgoes traditional packaging in favor of an updated contemporary look and feel that authentically taps into the brand’s genuine and unpretentious, yet premium personality and reflects the modern renaissance of Dublin. 

pclass="gmail-p9"> </p> <p class="gmail-p8""Created by an all-Irish team, the new design puts the focus squarely on the brand’s distinct personality and provenance, while the simplicity of the new packaging aims to reflect the straight-talking style for which Dubliners are renowned for. Moreover, Dubliner Whiskey’s new branding and marketing speaks to the new Dublin – a city undergoing a revival spearheaded by Millennials and younger creatives – the next generation of whiskey connoisseurs.  

 </p> <p class="gmail-p8">Now being rolled out on shelves across the country, the new Dubliner Irish Whiskey look is being introduced through the brand’s core products: The Dubliner Irish Whiskey, a three-year-old blended whiskey aged in bourbon casks, and The Dubliner Whiskey & Honeycomb, a whiskey liqueur. 


"As Irish Whiskey continues its growth as the powerhouse category in the US, we wanted to stand out from the crowd with a new eye-catching look” says Martin Peters – QBNA Brand Director. He adds, “the new Dubliner packaging represents not only an attitude and style that reflects our liquid but also connects with what today’s contemporary Dublin is all about, allowing us to reach not only the traditional Whiskey consumer, but other younger imbibers as well —unlocking a whole new consumer base. Dubliner Irish Whiskey is unashamedly bold with its actions and products and that needed to be highlighted in our look as well.  This complete package will provide a tremendous new opportunity for distributors, retailers, and consumers to build our brand to new heights in the US".

 </p> <p class="gmail-p8">To celebrate the new branding and packaging, Dubliner Whiskey is also rolling out a refreshed brand website and advertising campaign, including a new aesthetic across its social media channels.  The brand has even teamed up with Irish hip hop Duo Tebi Rex to headline the campaign. 


Dubliner’s Global Brand Manager, Darren Mooney, adds, “Paying homage to our hometown, this fresh design aims to reflect the vibrant modern Dublin we know and love. Our aim was to create something bold, bright, and beautiful that can also be accessible. Whiskey is a great vehicle for bringing people together and, too often, old school tactics like confusing jargon and secret clubs can exclude people. Whiskey isn’t just for old, rich guys.” 

pclass="gmail-p9"> </p> <p class="gmail-p8""The Dubliner Irish Whiskey is part of the Dublin Liberties Distillery’s portfolio of Irish whiskeys, majority owned by Quintessential Brands. A young, dynamic distillery team is led by Distillery Manager John Park and located at The Dublin Liberties Distillery in the Liberties, which opened in February 2019 and is considered one of the leading players in reviving Dublin’s local whiskey production. Dubliner products are available to purchase at  or at fine wine and spirits retailers across the U.S. starting at $29.99.

Published Date

The first release of the Booker’s® Bourbon 2021 Collection is Booker’s Batch 2021-01 “Donohoe’s Batch.” This batch is named in honor of Mike Donohoe, a retired Jim Beam employee and close friend of 6th Generation Master Distiller Booker Noe.

Mike first joined the Jim Beam Company in 1982 as a sales manager after retiring from a seven-year career in the NFL. After Booker and Mike bonded over their mutual love of football, Booker invited Mike to his office for a glass of bourbon. It was unlike any Jim Beam bourbon Mike had tried before, so Booker let him in on his secret – he’d been playing with something different, and he’d share a bit of it with friends from time to time. A few years later, Mike approached Booker with the idea to give bottles of his special stash as holiday gifts to their most important distributors and industry partners. With little time and minimal budget, Booker sourced wine bottles from a warehouse in Bardstown and wrote the labels himself to get the job done.

Following the hundreds of letters they received raving about that uncut, unfiltered whiskey, it’s safe to say the rest is Booker’s Bourbon history. Booker always had the final say when it came to the bourbon, but he trusted Mike to help him build it into the brand that it is today.

Like all batches of Booker’s Bourbon, Booker’s “Donohoe’s Batch” was selected by 7th Generation Master Distiller Fred Noe to ensure it upholds the qualities and standards that his dad set for Booker’s Bourbon more than 30 years ago. Uncut and unfiltered1, this batch was chosen with the following characteristics:

PROOF: 127.3

AGE: 6 years, 7 months, and 7 days

BATCH NOTES: Booker’s “Donohoe’s Batch” is a medium amber color that reflects the length of time spent in the white oak barrels. The aroma has vanilla and some baking spice that makes you want to experience the taste of this batch. The taste is full-bodied and opens in the mouth, with a finish that is pleasant and fulfilling especially in these cooler months.

SIPPING SUGGESTIONS: Booker’s “Donohoe’s Batch” is best enjoyed neat, over ice or with a few drops of water.

Booker’s Bourbon is one of the only bourbons available today that is bottled uncut at its natural proof, yielding an intense flavor and nose that is one-of-a-kind. Inspired by a 200-year-old family tradition, Booker Noe, Jim Beam’s grandson and 6th Generation Master Distiller, first created Booker’s Bourbon as a Christmas gift for his close friends and family. Taking barrels found in the center-cut of the rack house, Booker bottled the bourbon straight-from-the-barrel, creating Booker’s Bourbon, a true barrel bourbon. Today, 7th Generation Master Distiller Fred Noe personally tastes and selects every batch of Booker’s Bourbon before it is bottled to ensure that it matches Booker’s personal preferences for a robust and full-bodied whiskey. Each batch of the 2021 collection will be released in limited quantities and feature a unique label and batch name honoring founding distiller Booker Noe, his love of family and his spirit of experimentation.

Published Date

LONDON, March 19, 2021 /PRNewswire/ -- A new world record has been achieved for the world's most expensive whiskey collectors' set, following the global unveiling of the highly anticipated 'The Emerald Isle Collection' by The Craft Irish Whiskey Co., in partnership with Fabergé.

The inaugural launch of these highly limited boxes has set a world record at $2million USD. The final bid and private sale of the first Emerald Isle box to be released was secured jointly on St Patrick's Day (17th March) by Houston-based Fabergé collectors, James and Korrine Whipkey, and a group of private investors led by Scott H. Weissman. As part of this sale, all proceeds will go to the Correa Family Foundation, a charity supporting children affected by cancer, chaired by Major League Baseball star, Carlos Correa.

The remaining six Emerald Isle experiences boxes will be released at auctions and events in key cities throughout 2021.

Jay Bradley, Founder, The Craft Irish Whiskey Co. commented: "My company shares the same brand vision as Fabergé – to create timeless beauty and a lasting legacy. I am delighted to have set a world record, for the second time in three months and proud to be able to donate the full proceeds of this sale to the Correa Family Foundation, a cause which is very close to my heart as my own daughter was diagnosed with Neuroblastoma, a rare form cancer, when she was just five-months old. Thanks to the charities like the Correa Family Foundation, she is now a healthy 19-year-old and I am honoured to be able to support the foundation through this contribution."

Carlos Correa, Chairman of the Correa Family Foundation said,  "I'm very thankful to The Craft Irish Whiskey Co. and Jay Bradley to be generous enough to donate the first release of The Emerald Isle to our foundation. This is a huge contribution to the Correa Family Foundation and will change thousands of lives. Seeing a sick child battle cancer and what it does to their families in normal times is heart-breaking, and something that Jay and his family have experienced first-hand but going through it during a global pandemic is truly unimaginable." 

The generous donation will support underserved childhood cancer patients. The charity helps cover daily expenses including food, transportation and rent for over 15,000 children with cancer.

'The Emerald Isle Collection' is The Craft Irish Whiskey Co.'s second release, following the launch of The Devil's Keep – a triple distilled, 29-year-old single malt whiskey – which also set a world record for most expensive inaugural release when it sold at auction in November 2020 for $60,000 USD (approximately £46,000/€51,000 Euros). 'The Emerald Isle Collection' now takes the crown as the oldest and rarest triple distilled Irish single malt in the world, comprising a seven-piece custom-made whiskey set which celebrates the 'Seven Wonders of Ireland'.

Beautifully presented in a dark walnut experience box, each set features a bottle of ultra-rare, single cask, 30-year-old, triple distilled single malt Irish whiskey, accompanied by two exclusive creations from Fabergé – the first-of-its-kind Fabergé Celtic Egg and bespoke 1/1 Fabergé watch. Each collection also includes a humidor with two limited edition and sold out, ultra-rare Cohiba Siglo VI Grand Reserva (2009) cigars. Top rated scoring 100/100, it is the holy grail of cigar collectibles and has increased by over 1,200% in value in the last decade. It also features a gold-plated cigar cutter, gold plated water pipette, pure obsidian whiskey stones, a hip flask with a sample of the Emerald Isle whiskey, and a carafe filled with Irish spring water from the same region where the whiskey was made.

Each experience box has been inspired by the shape of an emerald, and features an illustration of one of the 'wonders' of Ireland and its geographical coordinates, making each box one of a kind. Inside each box is the pièce de resistance, the hand-crafted whiskey bottle containing the 'liquid gold' – a collector's item in its own right, design inspired by the Imperial Fabergé Hen Egg from 1885. All bottles of whiskey are accompanied by a bespoke - first of its kind - Fabergé Celtic Egg. Each egg is handcrafted from 18k yellow gold and features Fabergé's legendary guilloché enamel in a pastel green; the green, white and gold colours of the egg symbolising the Irish flag. Inside, a unique surprise awaits in the form of a rough, uncut Gemfields Zambian emerald.  This represents a feature that is truly historical, as it is the first time Fabergé has ever featured an uncut gemstone as the egg's surprise. The uncut gem can be customised by Fabergé into an exquisite one-of-a-kind piece of Fabergé jewellery.


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